The AI Visibility Audit
An audit you can act on.
See how often AI assistants name your business, how that compares with the competitors you pick, and what needs attention first. A supporting Google Maps check adds local context. Every recommendation is tied to a documented observation.
What we measure
Three independent measures, reported side by side and never combined. AI visibility leads.
AI Visibility Index
When customers ask AI assistants who to hire, how often is your business named?
How often AI assistants mention or recommend your business in sampled answers, with the sampling uncertainty stated. We separate mentioned, cited, recommended and correctly described.
It is not a fixed AI rank. Results vary by assistant, question and run.
“Who is the best HVAC company near me for furnace repair?”
Wilson 95% interval on sampled responses. Counts are fictional. Intervals describe sampling uncertainty, not what any future answer will say.
GEO Readiness Score
Is your website and public business information set up to be found and understood?
A rubric for the website and business-information factors you can change: crawler access, page structure and usefulness, business identity, profile quality, consistency, review data and supporting evidence. GEO stands for Generative Engine Optimization.
Bands: 0–39 Critical; 40–59 Weak; 60–79 Competitive; 80–100 Strong.
Readiness weights are heuristic priorities, not measured effects on search or AI rankings.
Readiness rubric · 63 / 100 · Competitive
| Factor | Points |
|---|---|
| Crawl access Key service pages are reachable and render without scripts. | 22 / 25 |
| Business identity Name, phone and area stated, but hours differ between sources. | 15 / 25 |
| Content evidence Service pages are thin on first-hand detail such as job photos. | 17 / 30 |
| Listing consistency Service lists differ between website and business profile. | 9 / 20 |
Readiness weights are heuristic priorities, not measured effects on search or AI rankings.
Local Visibility Index
Where do nearby customers find you on Google Maps?
How often your business appears in Google Maps results across sampled points in your actual service area, with position context and open-versus-closed-hours comparisons where included.
A supporting check, reported separately. We name the mapped grid and sampled queries. It is not Google's internal ranking score.
Map-grid footprint · Fictional Metro, Anystate
- Found
- Not found
- Not measured
61 / 100 · found at 14 of 23 measured points
A sampled geographic footprint, not a promise of an exact Google Maps ranking everywhere.
What's included
Grid size, run counts, platforms and turnaround are set in the written scope you approve before work starts.
- Named buyer questionsRealistic questions customers ask AI assistants, shared with you for review before collection.
- Supported AI platformsThe assistants named in your written scope. The report labels each one and the sampling dates.
- Website and listing reviewCrawl access, page usefulness, business information and profile consistency.
- Source evidenceSaved pages, listings and AI responses behind each finding.
- Competitor comparison3–10 competitors you choose, measured under the same conditions where feasible.
- Local map checkSupporting context: points across your service area on Google Maps, with open and closed business-hour states where included.
- Priority listRecommendations ranked P0, P1 or P2 by urgency, evidence strength and how much you control.
- Report and reviewA written report with a web or printable view, and a session to walk through it.
What you provide
- Business name, website and the services you want evaluated
- The service area you actually cover
- 3–10 competitors you want to compare against (after first contact)
- Optional access, only if we explain why and you agree
What you receive
- A report with the three measures, methods and denominators
- Saved source evidence for each finding
- A P0 / P1 / P2 action plan with limits and confidence stated
- A review session, plus options for implementation or reassessment
What the numbers don't mean
- They are not Google's or any AI assistant's official ranking scores.
- An AI visibility result is a rate across sampled answers, not a permanent rank.
- Readiness findings are heuristic priorities, not measured effects on rankings.
- No audit guarantees higher rankings, citations or revenue.